In a statement shared with NPR, Avant's family announced that he peacefully departed at his Los Angeles home on Sunday, with the cause of death kept private.
Avant's impact was felt across various domains. He wielded immense influence, shaping the trajectories of prominent Black artists and contributing to the rise of Black-owned companies. Notable among his achievements was his signing of singer-songwriter Bill Withers, his role as the promoter for Michael Jackson's inaugural solo tour, and his tenure as the chairman of Motown Records. Avant's mentorship extended to producers like Jimmy Jam, Terry Lewis, and Diddy, and he also collaborated with sports legends such as Jackie Robinson, Hank Aaron, Jim Brown, and Muhammad Ali.
However, his influence was not limited to the entertainment realm; Avant was a significant player in the world of politics. He provided counsel to President George H.W. Bush while also fundraising for Presidents Jimmy Carter, Bill Clinton, and Barack Obama.
Born on February 25, 1931, in Greensboro, N.C., Avant initially delved into artist management as a young man, guiding musicians like blues singer Little Willie John, film music composer Lalo Schifrin, jazz vocalist Sarah Vaughan, and jazz organist Jimmy Smith.
In 2019, Netflix paid tribute to Avant's legacy with a documentary that fittingly bore his well-known nickname, "The Black Godfather." In the documentary, former President Obama highlighted Avant's pivotal role in paving the way for opportunities for Black talent, marking a transition from times of limited prospects to eras of open doors.
Recognizing his impact, Avant was honored with induction into the Rock and Roll Hall of Fame in 2021.
Avant's life took a tragic turn in December 2021 when his wife, Jacqueline, whom he married in 1967, fell victim to a violent burglary at their Beverly Hills residence. In April 2022, the perpetrator was sentenced to 190 years in prison for this heinous crime.
Clarence Avant's legacy endures through his survivors, including his daughter Nicole, a former U.S. ambassador to the Bahamas and a film producer; his son-in-law, Ted Sarandos, who is co-CEO of Netflix; and his son Alex Avant, a talent representative. The entertainment world mourns the loss of a visionary force who left an indelible mark on multiple spheres."